The North AI Collective
A community of women founders across the North using AI to run better businesses. Two programmes — one to start, one to go deep. Both in person, both built around your real business.
First Light · £30 half-day intro · Compass · six-month programme
You're building something real.
You're running a business in Leeds, Yorkshire or across the North of England. You've heard a lot about AI and tried some of it — but you're not sure what's actually worth your time. You want to use AI to grow, save time, and lead your business better, without losing what makes it yours.
You don't need to be technical. You don't need to love tools. You need a clear, honest guide to where AI genuinely helps and where it doesn't — and the confidence to apply it to your own business.
Two ways in.
One direction.
Start where you are. First Light is the door. Compass is what's on the other side of it.
First Light
A practical half-day for women founders who want to know what AI can genuinely do for their business — without the hype. One theme, gone deep on. Twelve founders in the room. One concrete thing to test by Monday.
- One practical AI theme per session
- Working time applied to your own business
- Light lunch included
- Up to twelve founders per room
- No upsell, no pitch, no pressure
Compass
Four in-person half-days over six months, twelve women per cohort. Content and visibility. Customer insight. Operations. Strategy. The same room across all four sessions — so the trust compounds and the work goes somewhere real.
- Four in-person sessions over six months
- Onboarding module before Session 1
- AI for content, insight, ops & strategy
- Private cohort community between sessions
- Payment can be split on request
- First Light fee credited if attended
In the same trenches as you.
I'm Jitka. I run Marketiva, a marketing consultancy for scaling founders, and I host both programmes. I started the North AI Collective because the conversations I want to be having don't really exist yet in the North — not the conference circuit, not LinkedIn theatre. Just twelve women running real businesses, in a room, getting honest about what works.
Research from Harvard Business School found women are 22% less likely than men to use generative AI — across 25 countries, regardless of education level. That gap isn't about capability. It's about access to the right room.
Not sure which programme is right?
Start with First Light.
£30 covers our cost. No pitch on the day. If Compass is right for you, you'll know — and we'll talk about it then.