You're building
something good.
Let's make sure
people find it.
A part-time marketing director for UK founders: one to two days a week, from £2,500 a month, without the cost of a full-time hire. 15+ years inside global brands, now working directly with founders. Start with a free 30-minute call.
Too small for a CMO.
Too big for an agency.
The wall you've hit
- The freelance patchwork stopped working
- An agency that costs a fortune and doesn't know your business
- A full-time CMO still a year away
- And the marketing still has to happen
What you actually want
- Marketing done properly, not just a content calendar
- Senior leadership without the full-time headcount
- AI-native delivery, without the agency cost base
- Straight answers about what's worth doing
No fluff. No junior account managers. The work is done by someone who's delivered £5m+ of projects for Unilever, SharkNinja, and Lamb Weston. The bar is the same.
The right level of engagement
Three ways to work together, built around where you actually are rather than where a scope document says you should be.
Foundations
A free call and data check, then a bespoke marketing audit and strategy for founders who need to know what to fix first, before committing to ongoing support.
- Free 30-minute call and quick data check
- The systems to collect your data, if you need them
- Marketing audit, on its own or with the strategy
- Bespoke quote at every paid stage
Fractional Marketing Director
Ongoing senior marketing leadership embedded into your business. Strategy, delivery oversight, demand generation, and full accountability. As close to an in-house CMO as you can get without the hire.
- One to two days a week, from £2,500 a month
- Weekly team meetings and a monthly report on results
- Your team, agencies and freelancers managed for you
- Leverage AI technical partnership included
AI Training & Workshops
Hands-on AI sessions for teams and founders in Leeds and across the North, taught with Said Lopez of Leverage AI and planned around where your people are starting from.
- Half-day or full-day sessions
- From getting started to agents and automation
- In person across the North, or online
- Marketing and technical trainers in one room
Running a business as a woman in the North? The Northern AI Collective is my free community for women founders working out where AI helps.
Three things that make the difference
Senior judgement,
not junior execution
Your account is held by someone with 15+ years of senior marketing experience across international brands. Not passed to a graduate with a content calendar template. The thinking is the product.
AI as the delivery
layer, not the headline
The strategy comes from 15+ years of marketing judgement. An AI-native stack is how I deliver it: in days rather than months, and without the cost base of a full agency team.
Straight talk about
what's worth doing
Most agencies won't tell you what to stop spending money on. I will. A clear-eyed view of what's worth doing at your stage is worth more than another deck of campaign ideas.
Led £5m+ for the brands your
business is trying to compete with
I help founders build the marketing
function they wish they'd had earlier
I'm Jitka. I've spent the last 15+ years working in marketing, in agencies, in-house teams, and as a senior partner to global brands including Unilever, SharkNinja, and Lamb Weston.
Multi-market website migrations for Unilever's beauty brands across Asia. Product launch delivery for SharkNinja at IFA Berlin. Demand generation in regulated industries. That's given me a clear-eyed sense of what good looks like at scale, and what's actually worth doing without a global brand budget. I'm bringing that operating standard to founders earlier in their journey.
Marketing strategy meets AI expertise
Marketiva and Leverage AI work as one team. Two people, one brief, brought straight into your business rather than a referral passed down a chain.
I lead on marketing strategy, brand, content, and delivery. My husband Said Lopez leads on AI architecture and implementation. Together, we give scaling founders something most consultancies can't offer: senior marketing thinking and deep AI technical expertise, working in the same direction on the same brief.
On a Fractional Marketing Director engagement, that pairing is part of the deal.
AI Strategy & Implementation
Said Lopez leads Leverage AI, working with scaling businesses on AI strategy, workflow automation, and technical implementation. Where Marketiva handles the marketing layer, Leverage AI handles the systems underneath it.
Senior AI partnership · Technical implementation · Workflow architecture (opens in a new tab)