AI for Content & Visibility
Four Thursdays for women founders · North of England
You teach AI who you are once, in a single brand file. Then, over four live Thursdays, it becomes a month of content, a landing page for the thing you most want to sell, and a calendar that keeps producing after the module ends. These are working sessions: you build, I help, and nobody sits watching slides.
For the founder who keeps
meaning to post
Being seen is the work that never has a deadline, so it loses every week to the work that does. Content & Visibility is for you if that sentence sounds familiar.
- You keep meaning to post, make the video, or fix the website, and it keeps not happening
- What you do post takes far longer than it should, and rarely sounds quite like you
- You don't have a brand file, a content calendar, or a landing page for your main offer, and you've been meaning to sort all three
- You'd rather build these once, properly, than keep patching them together at 9pm
- You don't have a tech background or a design background, and you don't need either
- You can give four Thursday mornings in a month, inside school hours
I liked that we actually put it into practice. You think you know everything about AI. Actually you don't. And it mattered that it came from a woman. It's explained a different way than a technical man would.
Hana · BORN OF NECESSITY · In-person workshop, Leeds
Each one builds
something you keep.
At least ninety minutes of every session is you doing the work, on your own business, with help on hand. Not watching slides and going home with a list. Tap a session to open it.
Session 01 · Thursday 24 September
Your Brand File & Graphics
Teaching AI who you are, then proving it in graphics
Your Brand File & Graphics
Teaching AI who you are, then proving it in graphicsEvery AI tool you open has never met you, so you brief it from scratch every time and what comes back could belong to anyone. Most of this session is spent fixing that properly: one page holding your voice, your look, who you serve, and everything you never want to sound or look like. Then you prove it works, with a branded graphic or a product image made from a photo already on your phone.
You leave with a brand file every AI tool can read, and the first content made with it.
Session 02 · Thursday 1 October
Your Video
One thing you say, turned into everything else
Your Video
One thing you say, turned into everything elseYou already know short video works. You also know you're not going to film something new every week. So you do it once: you record one thing, and AI turns it into everything else, clips with captions, a carousel, a set of posts, an email. The recording can be a video, a voice note, or a client call you've already had.
You leave with one captioned video and a fortnight of content built out of it, all in your voice.
Session 03 · Thursday 8 October
Your Landing Page
One page, for the thing you most want to sell
Your Landing Page
One page, for the thing you most want to sellSocial media is rented. Your website is the only thing you own, and most founders send people to a homepage that tries to say everything and therefore says nothing. You build one page today, for the one thing you most want to sell this autumn, written in your voice, using the customer stories and questions you already have.
You leave with a landing page ready to publish, the posts and emails that send people to it, and three things to fix so an AI recommends you when someone asks.
Session 04 · Thursday 15 October
Your Content Plan
Your own numbers, your pillars, a calendar that runs
Your Content Plan
Your own numbers, your pillars, a calendar that runsWe start with your own numbers, properly. LinkedIn, Instagram and Facebook all let you download what your posts actually did, and almost nobody does it. AI reads the export and tells you in plain English what worked, what quietly did nothing, and what connects the ones that landed. Out of that come your pillars, and a content calendar that runs itself.
You leave with your pillars, a month of content planned, and a calendar you can ask for the next month whenever you need it.
Session 05 · Thursday 12 November · Online
The Results Round-Table
What survived, and what it saved you
The Results Round-Table
What survived, and what it saved youA month after the module ends, the cohort meets online for ninety minutes. Everyone reports back: what's still running, how many hours came back, what work came in, what fell over and why. You bring your numbers again, so we can see what a month of doing it properly actually moved.
You leave with a measured answer to the only question that matters: did it pay for itself?
A marketer who worked out how to use AI, not the other way round
Fifteen years in marketing first. AI will give you an answer to everything, instantly, in a confident voice, and knowing which of those answers is any good is the entire job. That's what I'm actually here for. Jitka Lopez · Marketiva · host of the Northern AI Collective.
You won't be left to
figure it out alone
Work that is your work
Each week's application isn't homework on top of your business. It's your real content, your real page, your real plan, done a faster way before the next session.
Three months in Premium
You're added to Premium in the Northern AI Collective for three months, free. That's where you ask questions, share what's working, and stay accountable through the module and the results month.
“I didn't know what to expect. The combination of your knowledge and the discussion was really interesting, and the other women were already using AI, so nobody was starting from zero.”
Ana · Confusion to Clarity Coaching · In-person workshop, Leeds
£599
The founding price for Content & Visibility, running fully online: four Thursdays from 10 to 2, plus the results round-table a month later. The standard price is £899, and in-person cohorts follow in Leeds and other northern cities from 2027.
- Four live half-day sessions, one per week
- The results round-table a month later
- Three months of Premium membership in the Northern AI Collective
- Full materials and a recording if you miss a week
Book by 31 August and you also get a one-to-one hour with Said Lopez of LeverageAI, our technical partner, worth £199.
Places are limited to 12 founders per cohort. Book your place to secure one for the founding cohort.
Book now →Questions? Get in touch or email hello@marketiva.co.uk
Good questions,
straight answers
What do I actually leave Content & Visibility with?
A brand file every AI tool can read, a fortnight of content built from one recording, a landing page ready to publish for the thing you most want to sell, and a content calendar that keeps producing after the module ends.
I hate being on camera. Is the video session going to be a problem?
No. The recording can be a voice note or a client call you've already had. Everything after that is AI turning one recording into clips, posts and a carousel, and that works the same whether or not your face is in it.
My website is a mess, or I don't really have one. Is that a problem for the landing page session?
No, and it's actually a good starting point. You're not redesigning anything, and you don't need to know how to build a website. You leave with the page two ways: as code you can paste straight in if your site takes it, and as the finished words broken into labelled sections if it doesn't.
Do I need to know about AI already?
No. Before week one you do Your First AI Win, a free five-lesson course that assumes nothing at all, about seventy minutes of video plus a small task after each lesson.
What tools do we actually use?
Claude and ChatGPT do most of the work: Claude for your brand file, your words and your landing page, ChatGPT for images. Canva and CapCut for finishing and exporting, both free. Two paid accounts for the month, about $20 each, and you can cancel both once the module ends.
What happens if I miss a week?
You get the full session materials and a recording of the session, so you arrive at the next session level with the room. One missed week won't sink your module.
How much does Content & Visibility cost?
£599 for the founding cohort, running online. The standard price is £899 for in-person cohorts from 2027. That covers all five sessions and three months of Premium membership in the Northern AI Collective.
Is this the whole Compass programme?
No. Content & Visibility is the first of several Compass modules. Operations & Admin, Customer Insight & Research, and Strategy & Decision-Making are in development. You can book this module on its own and add others later, there's no requirement to do them all.
Ready for Content & Visibility?
Twelve founders, five sessions, real work in between. Founding cohort starts Thursday 24 September.